Monday, March 18, 2013

Lecture: DNA Explained

BBC Knowledge and Learning is exploring a wide variety of topics from social history to science in a series of three-minute online Explainer documentaries, and this short history of DNA really knocks it out of the park, both artistically and scientifically.

Territory Studio was commissioned to create the video in cooperation with writer Andrew S. Walsh and molecular biologist Matthew Adams.  The video walks through the fundamentals beginning with the basic chemistry.  Lead animator Will Samuel explains:
"We needed to find a graphic style to communicate the beauty and intricacy of DNA. We wanted to create nostalgia; taking the audience back to the days of textbook diagrams and old science documentaries, such as Carl Sagan's COSMOS and IBM’s POWER OF TEN (1977). Using the double helix circular theme as a core design we focused on form, movement and colour to create a consistent flow to the animation, drawing on references from nature, illustrating how DNA is the core to everything around us."

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